European Marketer of the Year 2024

FINALISTS in random order

Teresa Lameiras - Portugal

A stalwart of the Portuguese marketing landscape, Teresa Lameiras boasts an illustrious career spanning more than 20 years. From her roots as a radio presenter and journalist to her current role as Communications and Brand Director at SIVA|PHS, she has been a driving force behind iconic car brands such as Audi, SEAT and SKODA. As an active member of APPM, Teresa not only shapes brand strategies but also inspires women in male-dominated sectors by embodying entrepreneurship, inclusiveness and integrity.

Béla Szabó - Hungary

Bela's journey in marketing stretches from Y&R Budapest to Leo Burnett, where he designed strategies for Ericsson and P&G. At MetropolitanRepublic, he led MTN's expansion in Uganda. At DDB Budapest, he did innovative work for Telekom and Heineken. At Vodafone and Vodafone UK, Bela excelled in network positioning and global brand strategy. Telekom benefited from his agile transformation, which yielded strategic innovation and unique collaborations.

 

Gráinne Wafer - Ireland

Gráinne is a global business leader and C-Suite Marketer, known for her transformational contributions at Diageo. At the head of the premium core category, she oversees iconic brands such as Guinness and Smirnoff, drives double-digit growth and champions diversity initiatives. Recognised as Ireland's Marketing Champion 2023, Gráinne is shaping the future of marketing with her visionary leadership.

Gemma Juncá - Spain

With more than 25 years of experience in various sectors, her influential roles at companies such as IBERIA and TELEFONICA highlight her adeptness in driving transformative initiatives. Gemma's commitment to the well-being of the community underscores her integrity and inclusiveness. A respected lecturer and spokesperson, she exemplifies excellence in marketing practice.

Ella Swain - United Kingdom

Ella Swain, a digital expert with a diverse background, is currently Digital Manager at The University of Salford. With more than eight years' experience, she excels at creating innovative digital content, managing social media campaigns and optimising website performance. Ella's expertise extends across various sectors, including arts and education.

Ulrich Klenke - Germany

Ulrich is an experienced brand designer with a passion for German heritage brands and a global approach. He has worked with companies such as DB, VW, Mercedes and Telekom. His expertise includes advertising, design, media, UX, storytelling, video, augmented reality and AI. Since 2020, he has been with Brand & Marketing at Deutsche Telekom, where he has more than four years of experience. Previously, he acted as CEO at Ogilvy and CMO at Deutsche Bahn. Ulrich holds a degree in Business Administration (BA) from the Berufsakademie Stuttgart, Mercedes-Benz AG, and is a certified Scrum Master. His skills and expertise are recognised and appreciated by colleagues and professionals alike.

Thomas Saliger - Austria

Thomas Saliger boasts 20+ years of marketing expertise. His strategic acumen transformed his company from a challenger to a market leader, marked by the impactful "XXXLutz" positioning. Thomas's commitment extends to societal improvement and sustainability, reflecting integrity and entrepreneurial spirit.

Giedrė Vilkė - Lithuania

Giedrė Vilkė, a visionary in e-commerce, propelled PHH Group to Baltic dominance. Her journey from Product Development Manager to Marketing Director exemplifies resilience, guiding aspiring leaders. She champions sustainability, empowering women entrepreneurs, and fostering integrity. Giedrė's impact transcends business, reshaping the marketing landscape and fostering societal progress.