On 23 february a successful webinar on European Marketing Agenda 2021 has been held.
Prior to the interesting discussion, Ralf Strauss, author of the report, highlighted the major findings of the survey "European Marketing Agenda 2021". We are grateful to Ulrich Klenke, Chief Brand Officer at Deutsche Telekom (Germany), Freddie Hospedales, Global Head of Marketing at ERM Sustainability Consultancy (UK), Petra Čadež, Marketing Director at SBU Savoury Spreads at Atlantic Grupa (Slovenia), Kristina Mažeikytė, CMO Baltics at IKEA Group (Lithuania), Christoph Eisinger, Manager Director of Ski Amadé (Austria) and Erwin Eikema, CMO at Noordhoff (Netherlands) who contributed with focus areas, challenges and COVID-19 implications. Special thanks to Jonathan Deacon, CIM (UK) moderating the event.